Tracking Club of Central Florida
The Design Process
A members site to promote the AKC sport of tracking. The existing site was outdated and had too many pages with not a lot of content. Condensing and organizing the pages made the site easier for the users to navigate to the information.
The site primary objective is a resource for club members on dates and times of tracking events and tests. They do not offer classes but have seminars, fun days, certification days, and most importantly host tests for each tracking level.
The secondary objective is a place for the members to “show off” their dogs, and their accomplishments in the sport. Photos of individuals tracking and newsletters that can be downloaded that feature members “brags”.
Prototype and wireframe website
General membership is older — adults 35 and up. Audience is both female and male but more woman than men. The club is a tight community of individuals and most are highly active in the club as well as other dog clubs and dog sports.
Dog Tracking Logo
A project to create a logo for event signage
eNewsletter distributed to members featuring the test schedules and an opportunity for members to submit stories about their dogs tracking achievements.