A special sports awards event that recognized excellence in Treasure Coast prep sports. The inaugural red carpet event was branded as a high-end, black-tie affair, hosted by celebrity guest, Jason Taylor of the Miami Dolphins.
Created a new “upscale” logo version that incorporated and updated the existing logo. The marketing campaign that followed consisted of a powerpoint sales presentation, social posts, digital and print ads, sales flyers, as well as signage and awards.
The event was very successful and was duplicated in several other markets.